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Compare Between Bluenile.Com, Diamond.Com and Jewelryexchange.Com sample essay

Blue Nile is retailer of certified diamonds and fine jewelry. The company is built on a unique idea: choosing an engagement ring doesn’t have to be complicated and making the right choice can be easy because it divides diamond into few categories and easier the users to choose based on the categories. Besides that, Blue Nile is a publicly traded company listed on the NASDAQ under the symbol NILE and has been awarded the Circle of Excellence Platinum Award, which recognizes the best in online customer service as ranked by actual consumers. Blue Nile is the only jeweler to have ever received this award, and has done so every year since 2002. Moreover, at Blue Nile you’ll find high-quality diamonds certified by the most respected independent diamond grading labs and can create your own jewelry by choosing the right diamond and we’ll set it in your favorite earring, pendant, or ring design. Every order is shipped free, guaranteed and returnable within 30 days, so you can be sure you made the right decision. is committed to providing the best information for the customer so that they can make an informed decision when purchasing one of the fine diamond jewelry items. Jewelry Education section contains useful facts on diamonds, engagement rings, precious metals used in jewelry, as well as jewelry gift buying tips. Besides that, customer can also find out more about different types of metal used in jewelry, including platinum, sterling silver, and the meaning of karat amounts for gold.

Moreover, provide tips on how to choose an engagement ring, learn about different engagement ring styles and settings, and get helpful advice on how to select the right wedding ring. For gift shoppers, have practical recommendations to aid in customer selection of diamond earrings, bracelets, necklaces and pendants. The gift of a diamond anniversary band is an unforgettable way to celebrate customer marriage such as anniversary ring guide can help make a selection that she will treasure forever.

Goldenwest Diamond Corporation has sixteen locations across the United States and are more commonly known by The Jewelry Exchange. In 2003 The National Jeweler Magazine recognized The Jewelry Exchange as one of the top ten jewelry companies in the United States and included in its “100 Million Dollar Super Sellers” list. The Jewelry Exchange continues to move up the ranks of this prestigious list of retail jewelry operations, however, it is manufacturing process that keeps them ahead of the competition. Besides that, The Jewelry Exchange is different because they are one of the country’s leading jewelry manufacturers. From rings and bracelets, to pendants and earrings, the Jewelry Exchange crafts most of the items that they sell, eliminating the manufacturer mark-up and passing the savings on to customer.

At the Jewelry Exchange, customers are buying factory-direct, so customers save. Moreover, The Jewelry Exchange is positioned to be the leader of the Internet jewelry business because it more than thirty years of jewelry experience puts they miles ahead around current Internet competitors. The Jewelry Exchange maintain their own imported loose diamond inventory, their design and make their own jewelry, and do not drop ship from a supplier’s warehouse. As with all Jewelry Exchange locations, they are the supplier! In addition, with the combination of talented people, a solid infrastructure, and state-of-the-art technology, The Jewelry Exchange is positioned to continue growing while offering the customers the highest quality fine jewelry at the lowest prices.

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