Mkt 301 Assignment 1 Philip Morris Heatsticks Complete Along With References And Citations Title Page Thanks Its 5 7 Pages
Philip Morris is the nations largest tobacco company and sells leading cigarette brands such as Marlboro and Virginia Slims. While the health risks of smoking are well known, selling cigarettes has traditionally been considered a safe and profitable business to be in. However, more and more restrictions are being placed on smoking and people are becoming more health conscience. Furthermore, many smaller companies have begun selling e-cigarettes. E-cigarettes allow users to inhale nicotine without the health risks associated with inhaling smoke into the lungs.
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